Becoming a product manager has many benefits, like opening doors to better job opportunities and getting a higher salary. To become a certified product manager, you'll need skills such as strong communication, technical skills, product knowledge, customer service, and a solid grasp of business concepts.
Getting a product manager certification) can boost your career growth. There are many product manager certifications that you can consider, each with its own strengths. We’ll guide you through different product management certification options, including information on the product manager certification cost, so you can decide which best product manager certification works for your career.
What is a Certified Product Manager?
In product management, certification is only sometimes necessary, but it can be beneficial depending on your career goals and circumstances. Here are some factors to consider:
Industry and Location
The importance of certification can vary by industry and location. Certification may be more valuable in some highly regulated industries, such as healthcare or finance. Similarly, some job markets may place a higher emphasis on accreditation.
Education and Experience
Certification may be less critical if you already have a solid educational background and several years of relevant experience in product management. Practical knowledge and a proven track record can often be as valuable, if not more, than certification.
Networking
Building a solid professional network can be as important as formal certification. Joining product management communities, attending industry conferences, and participating in product-led growth can provide valuable insights and opportunities.
Skill Development
Certification programs can provide structured learning and ensure a well-rounded knowledge of product management best practices. They can also accommodate newcomers to the field.
Job Requirements
Some employers may require or prefer candidates with specific product management certifications. In such cases, certification becomes a necessity to meet job requirements.
Personal Goals
Consider your career goals. Certification may be a worthwhile investment if it aligns with your career aspirations and helps you advance in your desired direction.
Ultimately, whether you should pursue certification depends on your individual circumstances and goals. Some well-known product management certifications include Certified Scrum Product Owner (CSPO), Certified Product Manager (CPM), and Pragmatic Marketing Certified (PMC). Researching these programs, assessing your needs, and making an informed decision based on your career path and industry expectations is a good idea.
Also, Check: How I got my first product management job
Certification Process for Product Manager:
Becoming a certified product manager involves several key steps:
Step 1: Research and Select a Certification Program:
Start by researching different product management certification programs. Consider program content, reputation, cost, and how well they align with your career goals.
Well-known certifications include AIPMM's Certified Product Manager (CPM), Product School's Product Manager Certificate, and The Pragmatic Institute's Product Manager Certificate.
Career Advancement: Many companies use product management certifications as a benchmark for evaluating candidates for promotion or higher-level positions. For example, if you aim for a Senior Product Manager role, having a recognized certification can demonstrate your commitment and competence in the field, making you a stronger candidate.
Step 2: Check Prerequisites:
Many certification programs have prerequisites, such as educational or work experience requirements. Make sure you meet these prerequisites before proceeding.
Step 3: Enroll in the Program:
Once you've selected a certification program, enroll in it. To register for the program, follow the specific instructions the certifying body provides.
Step 4: Complete the Coursework:
Typically, certification programs involve coursework, which can be delivered in various formats, such as in-person classes, online courses, or self-study. Complete the required coursework according to the program's guidelines.
Step 5: Prepare for Examinations:
Many certification programs require you to pass one or more exams to demonstrate your knowledge and skills. Prepare for these exams by studying the program materials, taking practice tests, and reviewing relevant resources.
Step 6: Take the Examinations:
Schedule and take the required exams. Ensure that you follow the exam guidelines and procedures provided by the certification program.
Skill Validation: Certification programs often cover a comprehensive range of product management skills and practices. Completing a certification ensures that you have a well-rounded understanding of the field, from market research to product development, which can be especially helpful if you're transitioning into product management from another career.
Step 7: Gain Practical Experience (if required):
Some certification programs may require you to demonstrate practical experience in addition to passing exams. Be prepared to provide evidence of your on-the-job experience in product management.
Network Opportunities: Many certification programs offer opportunities to connect with other professionals in the field. These connections can lead to valuable insights, Product Management Mentorship Packages 2024, and job opportunities.
Step 8: Pay Certification Fees:
Most certification programs have associated fees. Ensure that you pay these fees promptly.
Step 9: Pass the Certification:
Successfully pass the certification exams and meet any practical experience requirements if applicable. Your certification will be granted upon meeting all the program's requirements.
Step 10: Maintain Your Certification:
Many certifications require ongoing professional development to maintain status. This may involve continuing education, periodically renewing your certification, or participating in relevant activities to stay current in the field.
Global Recognition: Certain product management certifications are globally recognized and respected. This can be advantageous if you're considering working in different regions or countries, as it establishes your credentials in a universally understood way.
Step 11: Use Your Certification for Career Advancement:
Once you've obtained your product management certification, update your resume and professional profiles to reflect your achievement. Leverage your certification to pursue career advancement opportunities and demonstrate your expertise in the field.
The exact process may vary depending on your chosen certification program, so it's essential to carefully review the specific requirements and guidelines the certifying body provides. Additionally, stay updated on any changes or updates to the certification process, as these can evolve over time.
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Types of product manager certification
I like to connect with professionals on LinkedIn to find the best certifications for different product management roles. It's a great way to chat with them about what they think is essential for product managers. Here are some excellent certifications you might want to think about:
AIPMM's Certified Product Manager (CPM):
This certification covers various product management skills, including market planning, competitive analysis, product specification, and understanding of the product lifecycle. It's a comprehensive program that demonstrates your proficiency and commitment to product management.
Cost: $395
Product School's Product Manager Certificate:
Product School offers an eight-week online course that equips you with the skills to manage products effectively from inception to completion. The curriculum covers goal setting, team building, stakeholder management, and product development. Instructors often have experience at top tech companies like Amazon, Spotify, and Google.
Cost: $4,199.
The Pragmatic Institute's Product Manager Certificate:
This program provides a structured eight-step approach to managing products throughout their lifecycle. It covers essential aspects of product management, from ideation to market launch, making it a practical choice for those looking for a holistic understanding of the role.
Cost: $1,295
Certificate in Product Ownership Analysis by IIBA:
This certification is for individuals who want to showcase their expertise in blending business analysis with Agile product ownership practices. It's an online course offered by the International Institute of Business Analysis (IIBA) and typically takes about ten weeks to complete.
Cost: $250 for IIBA members, $400 for non-members
Agile Certified Product Manager and Product Owner by ACPMPO:
The Agile Certified Product Manager (ACPM) certification focuses on managing the entire product development process using Agile methodologies. On the other hand, the Agile Certified Product Owner certification concentrates on working effectively with Agile teams and implementing best practices.
Costs vary based on your preferred learning method:
Self-study: $1,495
Live online: $3,495
In-person: $3,495
These certifications are designed to help you enhance your product management skills and can cater to different learning styles and preferences. When choosing a certification, Additionally, research each program's content and instructors to find the one that best fits your needs and expectations.
Benefits of Certification
- Enhanced Skill Set: A certified product manager with the latest industry knowledge, including market trends and consumer behavior.
- Competitive Edge: Certification might set you apart in a crowded job market, making you a preferred candidate for top companies.
- Career Advancement: Certified professionals often enjoy better career prospects and higher earning potential.
- Global Recognition: Some certificates are recognized internationally, opening doors to opportunities worldwide.
It's important to note that while certification can offer many benefits, it's not a substitute for real-world experience. The most successful product managers often have a combination of both certification and practical experience. Pursuing certification should align with your career goals and the specific requirements of the job market and industry you're targeting.
FAQs:
Q. Is certification necessary to become a product manager?
A. While it's not mandatory, certification dramatically enhances your prospects.
Q. How long does it take to become a certified product manager?
A. The duration varies but typically takes several months of study and exam preparation.
Q. What's the cost of certification?
A. The cost varies depending on the program and country. It's essential to research this before enrolling.
Q. Do I need prior experience to get certified?
A. Some programs require prior experience, while others are open to beginners. Choose a program that suits your level.
Q. Is certification globally recognized?
A. Yes, a certification as a product manager is recognized internationally, making it valuable for those looking to work worldwide.
Also read: What is a product manager? What are the roles and responsibilities?
Conclusion
Becoming a certified product manager can help you (especially if you have no or less experience) advance your career and earn a higher salary. It can also give you a competitive edge in the job market. If you are serious about pursuing a career in product management but have yet to gain real-world experience as a product manager, consider certification.
If you’re looking for the best product manager certification, JAPM offers top-notch options to help you succeed. Get started with JAPM’s product management certifications today!